Let’s chat about this whole 4-hour workweek thing that’s been floating around. You know, that idea where you’re sipping a cocktail on a beach, working just a few hours a week, and everything magically falls into place? Well, reality check—it’s not as simple as it sounds, especially for those diving into your careers or hustling […]
Exposing the 4-Hour Workweek Myth: The Reality of Entrepreneurship Read More »
Positive Thinking Drives Your Beliefs, Actions, and Destiny Wise men have told me about “The Secret,”… the idea that positive thinking drives your beliefs, actions, and destiny. That what your heart desires is limited only by your beliefs. And for decades, the engineer in me stubbornly clung to the safety of proof— repeatable science. The
Positive Thinking Drives Your Beliefs, Actions, and Destiny Read More »
I’ve been testing Twitter ads for the last ten years, and here’s what I’ve learned. Engagement campaigns (boosted posts) are the only worthwhile campaign objective. For example, in growing small Twitter accounts, don’t run follower campaigns with only a 0.3% follow rate. Run engagement campaigns on high-value posts, giving you a 25% follow rate. Your
Run Engagement Campaigns on Twitter Read More »
People who don’t know their stuff hide behind a mountain of technical details, equipment, and confusing jargon. I know only one way to generate results. And I’ve used the same approach for 30 years– expertise and relationships. Build relationships With Kasim Aslam, filmed on an iPhone, one minute of Google Ads advice will beat any
Stop Chasing Technical Unicorns and Build Relationships Read More »
1) Become a highly-concerned observer 2) If your mouth is open, you are not learning 3) Challenge your assumptions 4) Listen to your peers 5) Help your boss raise their status 6) Create a business plan for every assignment 7) Direct your availability up, down, and sideways 8) Be aware of others’ feelings and goals
The Do’s and Don’ts of taking on a new job Read More »
Being on the phone instead of paying close attention to clients and partners. Many folks think they can multi-task but don’t realize this isn’t possible. Plus, it’s rude to clients. Put your phone away unless it’s an actual emergency that you tell folks you need to step away for a minute. Would you agree?
#1 mistake of young adults in business meetings… Read More »
It’s what I ask everyone who is new— the one question to see about their commitment “Will you promise to come to me first before you ever consider quitting?” They all answer that they’re not going to ever quit– and they affirm they would come to me first to chat before things ever get that
How many people can you count on to be there for you, no matter what? I can count two, maybe three. Seek to be this kind of friend and you will find this friend. Are all your friends unreliable? Ask yourself if you’re a reliable friend.
Who can you count on? Read More »
Want to know why? * I think it’s not good enough.* I’ll do it tomorrow since I’m busy right now.* I’m not qualified to say something, since others know more.* People will mock or judge me.* I’ll offend someone. And while there is some truth to each of these fears, the reality is that when
95% of the time I want to post something but don’t. Read More »
I believe the main reason people don’t get what they want is simply because they don’t ask for it specifically. Don’t just ask for a job– say you’re a digital marketer serving dentists to attract dentists to hire you. Don’t just say you need a mentor– say you’re trying to get Descript and Frame.io to
Ask for what you want. Be specific. Read More »