Dennis Yu

local advertising

What I’ve learned going through 20 of the most popular course-selling courses

I think I’m going to throw up. The number of people selling courses on how to sell a course is mind-boggling. And I’ve forced myself to go through about 20 of the most popular ones to see what they’re doing. Here’s what I’ve learned if you’re curious: + 95% of this is hype designed to …

What I’ve learned going through 20 of the most popular course-selling courses Read More »

Why are you not seeing results on Facebook Ads?

The process of conversion is done over time via lightweight interactions, growing and deepening engagement. Too many times I see people expecting conversions without ever taking the time to build trust or likeability with their audience beforehand. By sequencing the content your customers see, you can effectively guide them through the funnel in a very …

Why are you not seeing results on Facebook Ads? Read More »

Elevate your career with these 3 types of business relationships

EMPLOYEE: Hired hand, lowest value, does what they’re told, low loyalty, easy to scale, pay for continued results. PARTNER: Higher skill level, Shared mission, medium commitment, must negotiate, potentially high impact. MENTOR: highest skill level, no cost because they believe in you, greatest impact. Use the right relationship type for the right situation: *** If …

Elevate your career with these 3 types of business relationships Read More »

The Scrappy Entrepreneur’s Video Studio for under $1,000

I’m a busy entrepreneur who doesn’t want to mess with expensive, complex video equipment. I’m here to make money for our company and our clients, not make the next Star Wars trilogy. Over the last 5 years, I’ve tried dozens of cameras, lights, and gadgets at various price ranges. And as you can probably guess, …

The Scrappy Entrepreneur’s Video Studio for under $1,000 Read More »

Scroll to Top