Dennis Yu

leadership

What Qualifies You to Provide a Credible Opinion

Many people have strong opinions, whether credible or not, about what you should or should not do, whether backed by experience or not. And the more people you have, the more unsolicited opinions you’ll have coming at you– from family, friends, people who work for you, and random people on the internet. The tricky balance

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If you give me a gold medal first, then I’ll be motivated to start training for the Olympics.

Laugh if you want, but this is a common attitude for the lazy employee mindset. I’m being paid only a fraction of what I’m worth, so I’m justified to pay only partial attention and do half-quality work. Ever been with a half-quality girlfriend or gotten surgery from a half-quality heart surgeon? Earn it the old-fashioned

If you give me a gold medal first, then I’ll be motivated to start training for the Olympics. Read More »

The CEO of American Airlines told me that managers are either loved or productive, but rarely both.

You see, it’s easy to be loved as a boss– don’t hold people accountable. Constantly praise, skipping the hard conversations. Let deadlines slip. It’s medium hard to be an effective boss since it means you have to be willing to crack the whip and rid the team of parasites. Not everyone will love you when

The CEO of American Airlines told me that managers are either loved or productive, but rarely both. Read More »

Over the last 25 years, I’ve seen a lot of people succeed and fail.

The #1 thing I notice beginners do, which experts don’t, is they focus on… + FANCY instead of the fundamentals. When we troubleshoot campaigns, 99% of the time, a bunch of fundamentals are missing. And it shouldn’t take an expert to notice what can be tracked via a checklist. + URGENCY instead of results. A

Over the last 25 years, I’ve seen a lot of people succeed and fail. Read More »

Level UP.

Here’s the internal note I sent team members, discussing big changes at Content Factory. What do you think? // It’s time for all of us and the company to LEVEL UP! Some of you will be excited by these changes since you’ll be rewarded for your diligence. Others may be dismayed because they will have

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