Dog for Comfort: The Hammer’s “Honey”

Dog for Comfort: The Hammer’s “Honey”

The Hammer’s Pet Dog “Honey”

If you want a friend at any place, get a dog for comfort!

These friendly canines make for great lifetime buddies. The bond that you create with them is as lasting as this earth will ever be. 

Even Darryl “The Hammer” Isaacs agrees!

The Joys of Having “Honey”

The Hammer’s pet dog was Honey.

While all of the Isaacs’s dogs have been a special part of the family, one dog truly captured Darryl’s heart like no otherHoney Isaacs, a dog for comfort, was a Labrador mix adopted from the Humane Society.

Honey had been a great addition to the Isaacs family. Long walks in the park and a trip to the Doggy Daycare, she had been an integral part of the tight-knit group.

With her adventurous spirit, always lounging in the sunbeams and bringing joy to the neighborhood, she brought plenty of love and hope that shone brightly in the Isaacs. 

Honey’s story was a representation of so many dogs in the Humane Society, abandoned, with no shelter and little food. Even so, she had plenty of vibrant energy.

She loved being around people, especially children. But more than anything, she loved spending time at home with the Isaacs. 

She was a close friend, a loving companion, and a family dog who left lasting paw prints in their hearts.

Leaving Lasting Paw Prints

The Hammer's Pet Dog "Honey"
Hammer’s Pet Dog

Honey has given Darryl and the family her absolute all. In return, they too, have given their most genuine love and adoration for their four-legged kin.

Sadly, her paw prints are now in heaven, getting much-deserved snuggles and belly rubs from angels.

Still, the Isaacs continue to celebrate Honey for her love of attention and her ability to befriend every dog and human at the park. They paid tribute to their beloved jet-black Lab for “Rainbow Bridge Remembrance Day.”

Remembering “Honey” for Rainbow Bridge Remembrance Day

Encourage Others and Adopt

Our furry buddies are there for the good and the bad times. They’re immensely loyal and endearingly affectionate. And with their boundless judgment-free cuddles, we can be our most authentic selves.  

A short time ago, adoption was nothing but a rarity. But thanks to continued animal welfare support, neglected pets are finding homes and gaining access to veterinary care. 

Setting the stage for others to follow, Darryl Isaacs and his family bask in the warmth and comforting memories brought by Honey, their dog for comfort, inspiring and encouraging everyone to adopt a companion animal.

4 things to do when your web developer holds you hostage

4 things to do when your web developer holds you hostage

A friend of mine recently came to me for help.

He entered into a contract with an acquantance for roughly the following:

producing videos on a monthly basis of him explaining what he does and how he helps people
– building, hosting, and maintaining a new (second) website for me (he owns the URL)
– onsite and offsite SEO for this new website
– posting content to his Facebook page
– hosting his emails
– creating a new YouTube channel specific for his new website
– publishing his videos to his two YouTube channels (and evidently to other video networks that he have never seen)

He continued past his 1 year agreement because some of the videos had gotten really good engagement on YouTube and Facebook. But after he recalculated his growth in the 2nd year, he found that the return on investment was not enough to continue with their service package, so he requested a cancellation.

The response he got was that the company owns all of the “creative works” of his brand and his “brand profile” including:
– all the videos that were created for him
– his new website (though he owns the domain)
– the new YouTube channel that was created
– and any other created content

Here’s my advice:

You have a hostage situation, which is a common ploy by unscrupulous web developers.  The other ploy is to lock you out of access, too.

I’m not a lawyer, but we have seen this happen a lot.  

  • First, make sure you have all the assets downloaded in a folder you control.  We can help you do that if necessary.
  • Second, ask him how much he wants for the rights to use your assets. If it’s under $1,000, then just pay it, even though you may be right– just to be done. People who do trades (services for services) are either close friends or broke.
  • Third, since you’ve already paid him, please share the contract with us to review. We can determine scope of work and fair market value. It may be that we can just re-create the videos and even do better. Then no hassle and we’re done.
  • Fourth, have a lawyer write a demand letter– they will say tortious interference or something– and that usually works, scaring them. It would cost $100 to $150.

Every day I feel like I’m just starting out.

Because every time I learn one thing, three more things I don’t know pop up.

And soon I have 45 tabs open!
Is your life like that, too?

Now imagine 23 years of trying to “master” digital marketing— the vast accumulated ignorance I have.

The Dunning-Kruger effect (look it up), stunningly explains how amateurs believe they are experts, yet why the true experts are so humble.

Next time you hear someone beat their chest, consider not the confidence of their opinion, but their demonstrated track record.

And if you feel that you’re not Good Enough (go see that play), it may be Imposter Syndrome hurting you.

Some of my friends have built $100 million companies.

But if you ask them what they do, they might say, “Oh, I run online ads “.

Or “I manufacture equipment for cosmetic surgeons.”

This is how to balance humility and overconfidence.

I’ve been at this digital marketing thing for TWENTY years.

And only now am I starting to taste success- accomplishing 1% of what my goal was as a young man.

50,000 hours later, I’m a much older man- bags under my eyes from chronic lack of sleep and flight schedules that you wouldn’t want to endure.

But as a mentor told me, if you’re on a mission you truly believe in, you don’t count the costs.

Creating jobs for young adults is something I decided was worth giving my life for.

So if it’s another 20 years to see this through to scale, I don’t mind.

What is so important to you that you don’t count the cost?

I’ve traded things to get experiences.

Instead collecting things that can be bought, I’ve discovered relationships and moments that are priceless.

Objects and employees you can “own”- they are exclusive and get depleted.

But knowledge and relationships increase in value the more you give them away.

Are you merely employing people or being employed for a paycheck?

How might you unlock what’s fully possible inside you and others?