I want to talk about dealing with haters. And this is something that I think is a touchy topic. As human beings, we all experience these unpleasantries one way or another. And, sometimes it is our own fault which causes these unpleasantries in life.
We make mistakes. That is part of being human. It’s how we cope and deal with it that makes us different from other species on this planet.
Check Out These 5 Things
DON’T EVEN THINK ABOUT IT.
Our mind and body are connected with each other. Remember, when you get angry at something, your body reacts because of the stress. Once you set your path to be a vengeful person, the mind can come up with great but terrible ideas that not only will get you into trouble but also the people around you.
Instead of doing something unpleasant which we know can take up all your energy, time, and money, divert that creativity and make a profit out of it. You can even learn how to grow an audience from your haters and supporters alike.
Troll Them BackWith Humor
Imagine that you’re in the backyard and your neighbor suddenly comes up to you and says, “I swear I didn’t touch your lawnmower”. And you are looking at them with total confusion, and then you replied, “What are you talking about? I thought I was the one who was stealing your newspapers.“
Since they’ve already done something and now they are attacking you for it because no one wants to feel that they’re a bad person.
Using humor is a good way to diffuse potentially violent confrontations. But going overboard by being sarcastic can be offensive to others when they misunderstood what you are trying to convey. Use it wisely and sparingly. Unless you’re a stand-up comedian or witty enough to make your haters laugh and adore you.
You Don’t Need To Put Others Down
When people do atrocious things– no one wants to say, “I’m unethical. I’m a thief. I stole all your stuff. I stole all the equipment in your video studio. I’m a bad person, but I got away with it.” (Said, no one EVER). They’re not going to say that.
But it’s totally okay for them to take the equipment because they thought that by reducing you down to a less than a human then it will just be alright to take stuff from you. By the way, this happened to me in my own company. Worst of all it was my personally appointed CEO who did these atrocious things.
In spite of all the things that they throw at me. I still sleep heavily at night. Snoring loudly as ever. Compare that to a person who plots and schemes his way through life.
Shower Them With Kindness
Instead of fighting fire with fire, you can try roasting marshmallows and sharing them. Buy them something nice. Nobody can resist free things.
This is something my pastor told me years ago, his name is Byron McDonald. He was the senior pastor at Rolling Hills Covenant Church. And he said that when people attack for no apparent reason, you look beyond the aggression and you will see that they’re in pain.
Look at someone for example, who has an injury, right? Maybe they’re debilitated and sitting in a wheelchair and missing out on things, then you look at them and you’re not going to get mad. Pitying them is out of the question. You have to understand that just because someone has an emotional injury, it’s every bit real as a physical injury.
Be Firm With Your Convictions
A hater is someone who looks at you with disdain and they don’t even know why.
When you do things that make you happy, your haters are there to remind you that they aren’t. Dragging you down, hoping that in their mind you will be the same as them.
So, don’t throw in the towel just yet. Think about the reason why you started with that crazy idea which put you in the online marketing business, video game streaming industry, food business, healthy lifestyle choices, which by the way is harder than it looks. On the other hand, it is easier for critics to say harsh words when they don’t have any idea how things work.
2) Once you register an acc via a phone, you no longer need that phone. You get a session and device ID you can re-use, so 2 values.
3) You can get a bunch of phone number verification codes for as low as $0.1 (and cheaper in Bulk) from sites like smspva[dot]com.
4) So they (most likely) registered a bunch of accounts so they don’t get rate-limited. They prob have thousands. They (most probably) use 4G proxies (airsocks, etc) where you get a pool of thousands of IP addresses.
5) And they use the non-official API which is well-known to communicate with clubhouse and pull out dataso yeah, multiple accs (obtained in a smart way so there’s not a pattern in them), multiple phone #s (cheap), multiple proxies (not expensive), and boom you have clubhub.
This is the easiest way to get new followers on Clubhouse, and I just found this out from Gary Henderson.
You can see I’ve got 11,700 followers here and 2,100 that I’m following. I hear the max is 2,500.
If you look at my followers and these most recent ones that have just followed me in the last hour, some people have no followers at all- but this follower has 58. That means he just joined.
If I click on the 58, you can see he’s following all these people that were suggested to him.
When you follow somebody, it suggests other people that are like the person who nominated you that are like that person you’re clicking on.
So a lot of these are people that I already follow, who follow me. That means I’m getting into that suggested users list for these new users.
You’ll see a ton of overlap. For example, there’s Gary Henderson who’s a 35,000 here.
If you look at his brand new followers, you’ll see the same kind of thing. Like this person, who has 5 followers and 223 following.
You’ll see that a lot of their following are the same. You see names like JT Foxx, Michael Lane, and Grant Cardone.
I think that’s the part of the algorithm that people don’t understand. To grow your follower count – which is what you want – you need to get into that suggested users list.
It’s a bit of a grind, because you have to show that you are someone who’s interesting for the rooms that you have for when you speak. It’s not just that you have a lot of followers and people are coming in for your room because of that, or that you’re even bringing in other people into your room.
This is something I learned from Gary Henderson. The diversity of the people that come to your events is so key.
I have this event upcoming for me later today – Secrets of Business Growth.
He and I have quite a bit of overlap in our user base, so it’s not going to generate a lot of new notifications.
But when we have someone like Gary who has 35000…5% of them might be online at any one time, and maybe 40% of those are going to be relatively new. Then that would bring us 170 or so potential new people into our room.
We just had a room a little earlier today at 402 people in the room. And that’s because as people came in, they didn’t leave. They kept accumulating and it was neat.
You’re not supposed to record on Clubhouse, so I took some screenshots along the way.
The room started with just a couple people. I started the room with 7.1k followers.
I don’t want you to think this is only about getting followers, but its a good way to think about kind of the dynamics of how you do it. It’s not Twitter, Instagram or Facebook.
I started the room, and literally within two minutes, we had 120 people in the room and it just kept going up.
It went up to 240 within three minutes.
My friend Brennan was speaking. I love taking pictures of my friends when they’re speaking, and then I tag them on Twitter saying, “Hey, it’s so awesome that you’re speaking.”
There’s so many people coming in, and then there’s Shawn Dill, who’s speaking.
His audience is coming through, too. I think he has only a thousand, but it’s chiropractors – and those are a lot of folks we have as clients, so I really like that.
We went up to 507, then 306, and then Gary Henderson comes into the room. He leaves.
But I invited a bunch of folks to speak. As you invite people to speak, that notifies their audience.- so I think it’s good to have a trickle of people that are speaking. If you don’t have new speakers, it’s not going to bring more people into the room.
I kinda got addicted because I wanted to see what happened. We fell from 518 to 380. We didn’t keep as many people, but then it was getting later into the evening.
This room went for two and a half hours. 377 people followed me.
I went to another room just to see what was going on. I wasn’t the one who even started it- it was Connor who started it, and then he bailed on the room for some reason.
As you pull down to refresh, I got into the second spot. Then I got into the first spot, which is weird for this particular room. So then it was my room.
I made some of these other people moderators, and then I left the room. So I think this room is actually still going.
You never want to just leave a room, because then it becomes unmoderated – but that was interesting to see what happened.
I hope you found this behind-the-scenes tour interesting of someone like me, who’s actually learning Clubhouse, and I hope it helps you grow.
Aside from the “millionaires” helping millionaires, I see a lot of stage speakers dominating the rooms.
COVID shut down the conference scene, so the authors, speakers, and coaches have flocked to Clubhouse. The snowball effect is that speakers invite other speakers they know to speak in their rooms, which they call stages.
I know, since I’m in the digital marketing world– and I’m invited to speak in rooms on these topics.
Perhaps I’m pulled in because I have 5,000 followers (not huge, but enough), which then brings more people into their room. And I do the same thing– inviting the big names up on stage when I see them pop into my rooms.
Clubhouse forces business conversations since you can’t post memes.
Yet some say the whole point seems to self-promote.
This feels more comfortable to me than live-streaming, since it’s not a “performance”. We don’t have to move as fast, have a fancy studio, or special effects. Just your voice and a phone– talking intimately with friends. “This is really podcasting 2.0– interactive podcasting” says Larry Kim, CEO of Mobile Monkey, a messaging app.
Do you see there being a shift to Clubhouse, like we saw cannibalization when other platforms emerged?
After all, the shift has to come from somewhere, since people have only so much time.
Here’s the biggest problem with domainers – they go crazy and buy all the domains.
You can buy all kinds of .com domains or .club domains, to reserve or build out.
The big issue is this: just because you have a domain doesn’t mean that you have a business. We have to put a national business behind it or tie it to an existing business.
What you’re doing when you hold a Clubhouse room – as Dr. Chris Colgin from San Mateo, CA did a week ago, talking about how chiropractors can integrate ChiroThin – is creating content.
From there, it’s fantastic to cross-post and repurpose into your .club domain, because the .club domain should be the interactive community companion to the live Clubhouse conversations that are in the rooms, that eventually leads to a club that you built, when you apply for a club.
What most people are missing is that you can buy the name. You heard about the domain .club yesterday – how some of these folks were early, and they bought thousands of domains, and turned around and sold them for a few hundred dollars each. They have different tools to put up landing pages and just sell them, and that’s great.
Mostly, domainers make money on squatting on the value of a high-level name. Someone mentioned that they had maths.com, but they also had maths.club. Because of COVID, maths.com became very valuable as an e-comm play. Of course, the .club domain is valuable, but it’s going to cost much less than the premium domain – maybe 1/10th or even 1% of the cost.
If it’s a premium domain worth a hundred thousand dollars, you might be able to get the .club for a thousand, and build it up in referrals, community, conversational, mid-funnel plays that can refer to the .com or to anything to the .com, or to your practice, for example.
That’s to build a network. Anyone who’s doing a Clubhouse should be constantly referring people to the .club because, otherwise, there’s only two other ways to get people anywhere.
One is a link in their bio, which works on either Twitter or Instagram. They don’t allow that. They don’t allow linking.
And the second thing is the live mention. You saw that I did a live mention, which got us a hundred or 200 people. We just got flooded with all these people. Notice it wasn’t a landing page, though – it tells people to put it in email.
Or we could mention the .club. The meaning of the .club is it’s also basically a vanity URL. You could say Dr. Chris holds it – go visit me at drchriscolgin.com. So why would I do a .club?
Because the .club is meant to be the Clubhouse version of it. Instead of drchriscolgin.com/clubhouse, it’s just easier to use a vanity domain.
It’s the same thing you use with TV and radio, where you have a domain that is a tracking domain or as a landing page for a particular offer or particular community.
Chiropractors build communities, and that’s how they bridge value out of Clubhouse.
It’s one thing to be on Clubhouse, and make connections and say, “Oh, look, there’s Shawn Dill, and we’re talking live.”
But if you want to drive measurable value, a .club companion is the thing to really monetize and collect community. Live networking is great, but you can make a clear case because you have the community already. You are driving sales, you can ask them to show ROI in a .club, which no one’s ever done yet on Clubhouse.
It’s the equivalent of the .com land grab 25 years ago or 30 years ago. Remember, these guys are saying the .club is bigger than the .com trap. I don’t think so, but I could be wrong – I still think it’s valuable because they don’t want to have to dump.
Let’s have something – even if we just have a nothing page right now, and all of a sudden it’s worth something, and it’s nice. It can be indexed by the search engine. It doesn’t mean there’s a lot of content. At least we have something there that at least starts the clock on Google.
Google basically penalizes brand new websites. A lot of people will say that there’s the sandbox penalty, meaning they’re put in a sandbox for a certain amount of time, because we don’t know if it’d be spammy or whatnot.
The point is, if you’re a new site, you do have some sort of penalty attached to you. So by having this idea that, “Oh, there’s actually something here. We used to start the clock, this domain in a completely brand new suite. If you sit on it for six months, at least you can say, okay, this site at least started six months ago.”
I think of it more as real estate. Imagine that you were in San Diego before it became San Diego, and it was just farmland. You wanted to buy all of this farm, then you get the department for cheap, but then 40 or 50 years later, all of a sudden they’re going to put a shopping mall and buildings. That real estate becomes more valuable later – which is the whole point behind this.
That’s what domainers do. They buy all the real estate believing that it might be valuable.
One day, it’s turning around, and other people would say we can monetize it because we can put a big sell on the .club, but then both of those guys are wrong – because the short-term people are going to treat the .club like a .com.
Why would you have two competing, conflicting properties?
There needs to be something different about the .club – it’s not just about doing all the .club stuff, because it’s the hot new thing, and you need to grab your name, or otherwise someone’s going to grab your name, so it’s an insurance-protected preemptive kind of right.
Neither of those extremes is correct.
I believe the correct approach is that you have the three stages of the funnel, but where does consideration and conversion come in? Clubhouse has become popular because it doesn’t have the permanence, because of the loud conversation and networking, and the fact that they don’t have video.
It allows me to focus on the quality of the conversation, which drives people in for the quality of the network and the conversation. That’s the crack in ‘Crackhouse.’
It’s just like a relationship. We meet someone for the first time – you go on a first date, you have kids, and then they get married. There’s the progression of the depth of that relationship.
The next step in the relationship is to get people to a community site on your property.
That was my post that was on digitalmarketer.com a couple of days ago,about how the shift in 2021 is to move from rented property to owned property. Clubhouse is rented property. They could shut it down. They could shut you down.. It’s great, and everyone’s there – the reason everyone’s there is because there’s never enough.
You’ve got to get their email address. You have to get them to your website. That way you have control. We’re on rented land. They can take it away from you.
So when you have it on your site, then the next logical continuation step is – how do I build community, share knowledge, and preserve the ethos of why people were hanging out with me on Clubhouse?
It’s because I’m sharing these certain things, because I have knowledge, because I want to help out, because this is what I stand for, and this is what I can help with. This is my strategic ask, and this is my strategic gift. That then allows people, mid-funnel, to decide, do they want to get on a call with me?
Because they want to lose some weight. They want to stop by my clinic. They want to buy my products. They want to do something that’s at the bottom of the funnel.
So I consider the .club site mid-funnel – which means if we talk about why, how and what, it’s more about how. If you’re talking about awareness, consideration, conversion, it’s consideration.
Mid-funnel websites are mainly around buying things, and that’s why .com is ‘com’ for ‘commercial,’ as in people buying and selling things. So if you try to jump from a first touch where they know who you are straight to a sale, some people may buy, but I think most people will be turned off by that. Most people trying to use the .club to sell something.
So let’s say that I’ve found diapers.club – a major premium domain, and I just started selling. I put up a shopping cart. I put Shopify up on diapers.club.
How do you think that will do?
It might do well because you could sell it to whoever is selling Pampers or something, but to all the people it’s not, because you have to build a community before you can get people to buy. If you don’t have authority and parenting and kids and these sorts of issues, you don’t have the ability to drive traffic. So then the .clubs were nothing, even though it’s a premium domain.
What people are missing is, if you drive traffic and engagement and awareness and community and whatnot in Clubhouse, then your companion .club domain is going to add an extra 30 or 40% value to that because it allows you to capture. Now you can continue the conversation.
If you don’t do that, then you have to keep doing Clubhouse rooms – which is great, you should still continue doing that – but you have no way to continue that conversation. You have no way to progress people through the funnel.
Then the only way to do that is live conference speaking, which is what Clubhouse is, or manual, ‘hit-me-in-the-DMs’ kind of stuff, which is great for partnerships – but we’re getting customers to provide things.
You need to have some level of automation. That’s what we want people to understand.