As someone who has built websites for over 30 years, here’s a secret about website costs. Just because you pay $25,000 instead of $1,500 doesn’t mean you’re getting something that’s better or higher quality in any way. Ensure you know how to go beyond the aesthetics of how it will look. The paint job is […]
Let me explain what you really need to know, so you don’t accidentally harm yourself or use “tricks” that burn out.
Why the mystery around Facebook CBO (Campaign Budget Optimization)? Read More »
See below for how I spent $976 but set a budget of only $290 on a boosted post. You can promote a post from Ads Manager or Power Editor, and also boost the post right there from Insights or the timeline. 90% of the time, I’m lazy and will boost right there, since I can
How it’s possible to spend MORE than the budget allocated on a boosted post? Read More »