Dennis Yu

Blogging is as Simple as Pulling your Head out of your Ass

Okay, I admit it.  Some of the details can be a little challenging.  I still have to look up a bunch of HTML that I’m sure other bloggers know by heart.  I don’t know exactly how Google PR works, and I’ll be damned if Alexa rankings make any sense to me.  What I do know is that none of that would matter to me if I had never written my first article 6 months ago.  Even tentative steps are steps.  Blogging really is nothing more than having something to say and saying it.  Indeed, there are some basic rules to follow, none of which are complicated.  First, have a theme.  Second, be consistent.  Third, don’t give up.  That, in a nutshell, are the rules by which people, whether they be athletes, politicians, or actors, become successful.  When you execute those three principles then you can start worrying about the details.  Excuses don’t pay the bills, and good intentions are good for shit.  The only thing that matters is taking one step forward – then another.

 

The Theme:

 

My blog is all about being a homeschooling Stay at home Dad (SAHD).  Every article I write has some connection to parenting, fatherhood, children, or education.  Of course, themed blogs are not necessary if all you’re doing is updating friends and families on your daily routine.  However, for the purpose of becoming a web presence, a theme is vital.  You must find a niche and become an expert.  Butterflies, massage therapy, speaker technology, fertilizer – just pick something and go with it.

 

Consistency:

 

One surefire way to fail is to be flaky.  Nobody likes a quitter, and nobody likes to be kept waiting.  Readers will read your content if you have something interesting to say, but they won’t keep coming back without fresh news and insights.  There are certain blogs I read every day.  There are others that I read once a week.  I know when to come back because I know the updated pattern to expect.  People who aren’t consistent get forgotten.

 

When the Going Gets Tough:

 

My blog spent 2 months at 20 visitors a day.  It spent another two at about 100.  Then it suddenly shot up to 1200 visits a day for a month.  Now it’s back down to between 300 and 400.  By successful blogger standards, my traffic numbers are somewhat pathetic.  But, the trend says I’m going in the right direction.  Sure I had a month over 1000 visitors per day.  Then I bombed.  I could spend my time fretting about that dip, or I could focus on the fact that I started at 20 and I’m still trending up.  I’m a long way from where I want to be, but I’m not giving up just because I bombed this month.  That’s the story of life.  Quitters never prosper.

 

The Details:

 

You’re not technically minded?  Neither am I.  I have a double major in History and Spanish.  What do I know about computers and the world of online advertising?  Well, I didn’t know anything before I started, that’s for sure.  Now I know a little, and that’s the most I can say.  But, look at my blog.  I’ve asked a ton of questions to people who are experts at this stuff.  They’ve helped me, and I’ve learned.  Did I know who Shawn Collins was before I Started?  Nope.  And, I’ll bet he doesn’t know who the heck I am.  I read his blog though and listen to what he’s saying, and I’ve learned some things.  Dennis here has been an invaluable resource for SEO advice.  You don’t have to be technical, you just have to be curious.

 

So, you want to be a blogger, but you haven’t started yet.  You’re probably more qualified than me; but, I’ve done something and you haven’t.  I might never be comfortable with my expertise or I might be worried about what people will say.  I might even be concerned that I’ll get badmouthed and threatened because of the things I say.  You can’t live your life in fear.  One step at a time, that’s all I’m asking.

Dennis Yu

Dennis Yu

Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations. You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel. You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.
I'm a member of Blitzmetrics Academy and a friend of Dennis to boot. Not only is Dennis highly intelligent and full of great and creative ideas, he's also incredibly generous with both his knowledge and his time. Success couldn't come to a better guy. Thank you for all that you do for the world, Dennis! 🙏

Michael Pacheco

Marketer

Thanks 🙏 for being shining light in this industry. Love what your building for works overseas too network for jobs so innovative. Dennis helped me navigate having bad experiences with marketing agencies and doing dollar a day marketing which has helped my personal brand tremendously. Highly recommend.

Eric Skeldon

Founder at Kingdom Broker

Working with Dennis has been a delightful experience. After meeting him in 2015 I got to collaborate with him on countless occasions. His understanding for state-of-the-art marketing, his implementation, and his leadership put him into the top 0.01% of marketers and mentors.

Jan Koch

Ihr kompetenter Partner für innovative KI-Strategien.

I had the pleasure of interviewing Dennis for my podcast in 2021 and since then we have maintained a friendship that grows with each interaction. I have seen Dennis' devotion to his friends and clients firsthand, and our conversations often result in us talking about how we can provide more value to the people around us. He is someone whom I can ask questions on a technical level, and look to on a personal level. If you have any hesitancy about hiring him, get over yourself and do it!

Isaac Mashman

Help scaling personal brands.

Geez, where do I start recommending Dennis? First, he is an absolutely brilliant marketer who understands where marketing is today and where it's going tomorrow. He also has an incredible passion for the International Worker community. The lessons he has taught me from his almost 20 years of experience hiring International Workers have been immense. Most importantly though. Dennis Yu is someone who wants the absolute best for you and is willing to tell you the truth. Dennis sat with me at a point in my business where I was floundering but did not want to admit it. He asked some very straight forward questions to get me to admit my issues, highlighted the issues, and then helped me create a roadmap to success.

Atiba de Souza

International Keynote Speaker | Video Content Superman | Superconnector |

Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will notr regret Dennis, which I had the pleasure of working with is one of the most giving, honest and tell you as it is person I ever know. The knowledge this man has is remarkable and he just gives it out freely. He is not pretentious and always entertain anyone big or small in the industry always willing to help. If you ever get a golden opportunity to work with him or mentored by him say YES!. You will not regret

Nixon Lee

The PR Whisperer

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