Alex Makowski cold emailed me and I had to respond– here’s what he did: Unlike the thousands of other cold emails and DMs I get, Alex’s message stood out. It was thoughtful and personalized unlike the example below, which I received earlier from a random spammer. Alex made a 3-minute, 37-second video that was actually […]
How to Cold Email the Right Way Read More »
Mark Horvath, founder of Invisible People and Dennis Yu, shed light on the reality of those living on the fringes of society. Mark shares his view on the fentanyl crisis, the importance of harm reduction, and the need for supportive communities. A Double-Edged Sword Fentanyl has emerged as a lifeline for some and a danger
The Complexity of Homelessness and Addiction Read More »
Most people will guess it’s for a lack of goals, not having sufficient time/expertise, or having a crappy product. The creatives will say it’s for poor content– weak landing pages and lame creatives. The numbers geeks will say it’s conversion rate, quality score, insufficient budget, or some metric that’s off. These are all good things
The Hidden, but Most Obvious Reason Your Campaigns Are Failing Read More »
If you’re an SEO geek, you’ve probably been buzzing and gossiping about Google’s latest core update, which completed its rollout on March 20, 2024, after its initial release on March 5, 2024. Some people’s sites were destroyed or even completely delisted. There are many interesting technical tidbits to discuss regarding what happened — fodder for
Can the 2024 Google Update Delist Your Home Business Website? Steps to Stay Safe Read More »
Here’s my super quick and powerful method to test the effectiveness of my podcast. >>For any guest that I’ve ever interviewed, I search for their name. If my article appears in multiple ways (YouTube, articles, social snippets), then we’ve repurposed it correctly. >> If it doesn’t show up, then search for that person + my
My Super Quick and Powerful Method to Test the Effectiveness of My Podcast Read More »
As someone who has built websites for over 30 years, here’s a secret about website costs. Just because you pay $25,000 instead of $1,500 doesn’t mean you’re getting something that’s better or higher quality in any way. Ensure you know how to go beyond the aesthetics of how it will look. The paint job is
I would never say that. But someone else proudly proclaimed that today, over and over, to sell his courses. I’ve spent a billion dollars on Facebook and Google ads myself. But there’s no way to compare who is better at Facebook ads between someone helping a HVAC company in Las Vegas get leads for “air
“I am the BEST in the world at Facebook ads” Read More »
Sometimes Allegiant is the only choice for point-to-point, especially smaller cities. I fly a lot, and commuting an hour or more from the airport to where I actually need to be is the most time consuming aspect I face when traveling. Allegiant Air caters to less frequented destinations and helps me reduce those lengthy commute
I’ve flown Allegiant Airlines 37 times since 2013 Read More »
We just got the green light from Joshua Crouch of Relentless Digital to publish the audit of the $25,000 he took from Travis and Sons, a plumbing company. The client is filing a chargeback, which is hopefully within the timeframe allowed. Note that scammers usually threaten legal action, like Joshua Crouch did here, or in
However, Dennis, how can you say this when Marko’s business, CoatingLaunch Success, solely uses Facebook ads to drive more booked appointments for concrete coating companies? He has successfully done it for 50+ companies repeatedly, utilizing Facebook ads. Let me explain. A few years ago, some guy claimed that he was the #1 expert in the
Marko Sipilä is Not a Facebook Ads Expert Read More »