You may think that you have a technology problem.

That if you had a certain set of tools, software, or website, then all would be well.

I’ve been a software engineer for over 30 years— and I can tell you this is a lie that software people would like you to believe.

Do you really think that not having that new pair of running shoes is holding you back from exercising?

Do you think a fancy video studio is your missing link to great video marketing?

Do you think that shiny piece of software you saw some guru glowing speak of is going to supercharge your sales?

If you do, then I’ve got a set of golf clubs to sell you that will fix your slice.

I’ve got a new car that will make you a better driver.

I’ve got a set of knives to sell you that will instantly make you Gordon Ramsay.

99% of the time, your issue is a lack of competency and not having a strategy.

But who wants to hear that when a magic fix is what people want?

Get solid on the fundamentals of sales and marketing, which have never changed and never will change.

The 9 Triangles Framework is timeless and powerful— the most successful entrepreneurs swear by it.

But the masses have never heard of it.