Employee mindset: I put in the time, so I need to get paid for my time.
Entrepreneur mindset: I created $X in value, so I should get paid a portion of that.
Neither mindset is better, since you need both to run a business.
Just be clear about which one you are, so you don’t expect employee comforts while calling yourself an entrepreneur.
I see a lot of people who want to pose as entrepreneurs but can’t stomach the risk.
They want the supposed glamour and freedom but don’t realize that as a business owner, you have even MORE bosses than if you were an employee (every customer is a boss).
And while you may make more gross revenue, you don’t get to keep most of it, since you have many expenses.
Dennis Yu
Dennis Yu is co-author of the #1 best selling book on Amazon in social media, The Definitive Guide to TikTok Ads. He has spent a billion dollars on Facebook ads across his agencies and agencies he advises. Mr. Yu is the "million jobs" guy-- on a mission to create one million jobs via hands-on social media training, partnering with universities and professional organizations.
You can find him quoted in major publications and on television such as CNN, the Wall Street Journal, Washington Post, NPR, and LA Times. Clients have included Nike, Red Bull, the Golden State Warriors, Ashley Furniture, Quiznos-- down to local service businesses like real estate agents and dentists. He's spoken at over 750 conferences in 20 countries, having flown over 6 million miles in the last 30 years to train up young adults and business owners. He speaks for free as long as the organization believes in the job-creation mission and covers business class travel.
You can find him hiking tall mountains, eating chicken wings, and taking Kaqun oxygen baths-- likely in a city near you.